Search Engine Optimisation services
Search engine optimisation is a key part of any digital marketing campaign. No matter what type of business you have, if you have a website, you need to make sure that your potential clients find you on the internet.
In order to be considered a valuable ‘player’ by the major search engines such as Google, Yahoo! and Bing, you need to optimize your website and content. Search engine optimization (SEO) is about keyword research, keyword placement throughout your website and making sure you have high quality, engaging content on your website.
SEO is divided into different strategies of which some or all will be relevant depending on the type of business and business objectives. These are a few of the main search engine optimisation services we offer:
- Local search: For businesses looking to attract customers from within a specific geographical area, then this is a very important part of SEO. Think about how you search for services online – do you type in “Hairdresser” or do you search for “Hairdresser in Milton Keynes”? Your online presence needs to be optimised to rank well for specific keywords and locations.
We provide clients with local search solutions that will help rank successfully for specific search terms related to your business and location. The benefit of taking advantage of this service is that you will receive more relevant and qualified traffic to your site using local search tactics, as the people directed to your site are looking for your specific services in your area. We will also monitor the traffic that arrives on your site to be able to edit your local search strategy accordingly.
- Paid search: Pay-per-click (PPC) is one of the quickest ways to drive traffic to your website. If you’re looking for immediate results, paid search advertising might be for you.
- Search engine optimization: SEO is an ongoing process – it’s always evolving and changing to make sure your website ranks well for keywords relating to your business.
We provide our clients with cutting edge digital marketing strategies and our local and paid search strategies have been proven to render positive results for our clients.
Need help with your SEO strategy? Contact us to find out more about our search engine optimisation services today!’